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Automated AI Marketing Assistant for a Global Consultancy

Client: Digital marketing team at a global consulting firm

Project type: AI-Powered Content Automation

The Challenge

The client wanted to streamline their content marketing operation — specifically, to consistently share relevant, high-quality thought leadership content across social channels without draining internal time. They were posting manually, researching articles, writing summaries, coordinating approvals, and juggling time zones — all of which slowed them down.

Their goal was simple: build a fully automated AI-powered marketing assistant that runs itself, but still feels human.

What We Built

We developed a robust, multi-part automation system using n8n that runs on a set schedule — every Monday, Wednesday, and Friday at 7:30 AM (Irish time).

The system was built to:

     

      • Automatically pull fresh, relevant articles from curated news sources and industry blogs using API scrapers.

      • Use ChatGPT to generate a concise summary of each article, along with a professional social media caption tailored to LinkedIn and Twitter/X.

      • Create a suitable, brand-aligned image for the post using an AI image generation tool like DALL·E.

      • Send the full post (caption, image, and article summary) to the team via email and Slack for approval.

      • Automatically publish the content once approved across the chosen social platforms.

      • Run on a reliable, scheduled loop — with no manual input required once live.

    The Impact

    The client now has a reliable, intelligent content assistant that saves them 5–7 hours a week in manual work, keeps their channels active with fresh and relevant content, and delivers a professional tone without any in-house writing.

    The system runs quietly in the background — like a marketing assistant that never sleeps, and always posts on time.

    Want something similar?

    Whether you’re a solo consultant or a full marketing team, we can help you automate your content production and keep your brand visible — without the day-to-day grind. Book a free discovery call — let’s explore what AI can do for your content.